This is a team project of the refurbishment of the famous Huguang market in Taipei. We use brighter color and more modern logo to attract young people, and our team member Wei Hsu Huang engraved a seal and used it with his calligraphy to create the new logo.

Calligraphy and the seal created by Wei Hsu Huang

The Huguang Market refurbishment project was a collaborative effort that brought together designers, architects, and artists from different backgrounds. Our team’s goal was to create a new cultural landmark that celebrates Taipei’s rich heritage while also appealing to the younger generation. One of the challenges we faced was to strike a balance between modernization and preservation. However, with our team’s creative approach, we were able to successfully transform the market into a modern yet traditional space that reflects Taipei’s unique cultural identity.

One of the highlights of the project was the use of calligraphy in the market’s new look. Wei Hsu Huang, our team member, engraved a seal and used his calligraphy skills to design the new logo. The calligraphy adds a unique and personalized touch to the market’s new look and helps to establish a strong cultural identity.

Overall, the Huguang Market refurbishment project was a fulfilling and rewarding experience. It was an opportunity to use my skills as a 3D VFX artist to contribute to the preservation and modernization of a cultural landmark. The project taught me the importance of preserving our cultural heritage while also embracing change and modernization.